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The Biba Story 1964 -1975

In the summer of 1963, fashion illustrator Barbara Hulanicki established a mail-order company selling affordable fashion appealing to a new generation of young women, which she named Biba.

The Biba Story explores how fashion phenomenon Biba blossomed to become the world’s first lifestyle label, sparking a revolution in how people shopped and how Biba earned its spot as the brand that epitomises 1960s and 1970s fashion.

The exhibition focuses on the years 1964, when the first Biba boutique opened, to 1975, when the legendary Big Biba closed its doors to the public. Displaying fantastic archival pieces of clothing, original photographs, film, and material all of which have been personally chosen by Barbara Hulanicki.

'It isn't just selling dresses, it's a whole way of life', Barbara Hulanicki, 1970.

Events

Prices Between FREE to £11.50 The Biba Story 1964 -1975 Tickets The Biba Story 1964 -1975 Tickets The Biba Story 1964 - 1975

For more information please visit our website fashiontextilemuseum.org

Please take care to ensure you book the correct number of tickets for the correct event on the correct date and that you are fully aware of the refund policy outlined in the FAQs. 

In the summer of 1963, fashion illustrator Barbara Hulanicki established a mail-order company selling affordable fashion appealing to a new generation of young women, which she named Biba.

The Biba Story explores how fashion phenomenon Biba blossomed to become the world’s first lifestyle label, sparking a revolution in how people shopped and how Biba earned its spot as the brand that epitomises 1960s and 1970s fashion.

The exhibition focuses on the years 1964, when the first Biba boutique opened, to 1975, when the legendary Big Biba closed its doors to the public. Displaying fantastic archival pieces of clothing, original photographs, film, and material all of which have been personally chosen by Barbara Hulanicki.

'It isn't just selling dresses, it's a whole way of life', Barbara Hulanicki, 1970.

Book now
Prices Between FREE to £11.50 Highlights Tour Highlights Tour Enjoy a guided tour of the current exhibition with one of our volunteer guides. These tours are an excellent way to learn more about the pieces on display as well as the context...

Enjoy a guided tour of the current exhibition with one of our volunteer guides. These tours are an excellent way to learn more about the pieces on display as well as the context behind the exhibition. 

Exhibition entry is included.

For more information on the current exhibition please visit our website. 

Book now
The Biba Story 1964 -1975

In the summer of 1963, fashion illustrator Barbara Hulanicki established a mail-order company selling affordable fashion appealing to a new generation of young women, which she named Biba.

The Biba Story explores how fashion phenomenon Biba blossomed to become the world’s first lifestyle label, sparking a revolution in how people shopped and how Biba earned its spot as the brand that epitomises 1960s and 1970s fashion.

The exhibition focuses on the years 1964, when the first Biba boutique opened, to 1975, when the legendary Big Biba closed its doors to the public. Displaying fantastic archival pieces of clothing, original photographs, film, and material all of which have been personally chosen by Barbara Hulanicki.

'It isn't just selling dresses, it's a whole way of life', Barbara Hulanicki, 1970.

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